Top 5 Social Media Marketing Tools

Megasis Network
4 min readNov 8, 2022

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Every social media marketing strategy should have the best tools.

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Today’s market has turned digital and has taken the customers along with it. Most of the marketing done today is online, which means that digital marketing has now turned into a vital and indispensable strategy that every aspiring business or marketer is trying to include in their marketing plans.

Social Media marketing is one of the best forms of digital marketing that you and your business can implement because of it’s large audience base who are willing to consume content.

To create the best and most successful social media strategy for your company, the use of a few social media marketing tools is necessary if you want your marketing to succeed without any issues.

Social Media Marketing Tools

  1. Buffer: This is a multi-purpose social media marketing tool that can be used by your brand or business to grow your audience and business on social media. Buffer can be used to schedule posts on your accounts on different social media platforms, analyze your social media performance and create reports, or even to create your own customized start or landing page. It supports social media platforms like; Facebook. Instagram, LinkedIn, Pinterest, Tiktok, Twitter, etc.
Image From Buffer.com

2. Sprout Social: This is a social media marketing tool that can be used for a lot of things like scheduling your posts across social media platforms; which gives you time for a lot of other important things, analyzing your social media performance and provide you with the data so you can make informed decisions, etc. it also allows you to communicate and engage with your audience and offers team collaboration tools.

Image From sproutsocial.com

3. Later: A social media marketing management tool that offers a publishing and schedule function for your social media posts so that you can save time and grow your business. It also offers a Link in bio tool which can be used to customize your own link which will you will put in the URL space of your profile to drive traffic from your social media accounts. It helps you in creating authentic content and it also offers training and webinars if you want to learn more. it can be used with social media platforms like: Instagram, Facebook, LinkedIn, TikTok, and Pinterest.

Image From Later.com

4. Hootsuite: This social media marketing tool offers a centralized login, where you are able to access all your social media accounts from one place. it is trusted and is a very popular social ,management tool. They offer services like post scheduling, content promotion, result analytics, monitoring activities like new trends across all social media platforms, and manage and engage with your customers. They also have the Hootsuite academy, where they offer courses and certification if you want to advance your skills.

Image From Hootsuite.com

5. IFTTT: Stands for “If this, then that”. This is a social media marketing tool that is used for automation. Like the name it works by triggering a planned event when an action is taken. for example, if i go live on Instagram, then post about it on my Facebook and Twitter page. These events and actions are contained in something called an “Applet”, which is created by you.

Image From IFTTT.com

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Megasis Network
Megasis Network

Written by Megasis Network

Equip your business with the tools needed to increase revenue and drive exponential growth Visit Our Website: https://www.megasisnetwork.com

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